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Another fantastic meeting of the minds is in the books! We’re so glad so many of our UpLevel family were able to join us for this month’s Town Hall. Tonight was a casual affair — no speakers, no heavy B2B discussion topics. Instead, we wanted to hear from you, and garner some of the wisdom you’ve gained having made it through our industry’s toughest year. Our family of tour operators was enthusiastic, hopeful, and most of all, motivated to make the most of 2021.

Here are some of the shiniest pearls of wisdom gleaned from our tour operators tonight:

Don’t be afraid to take a chance.

While…


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Welcome to the recap of tonight’s first UpLevel Tourism Town Hall of 2021. If you were able to make it, we’re so glad you could participate. We hope you found our speakers enlightening, and the opportunity to network with your colleagues and peers helpful.

If you missed the our Town Hall, not to worry. Read on for an overview of the evening’s topics, some big take-aways, and information about how you can stay connected to your markets in these unique times.

Our featured speakers tonight were small business advisor, Dave LeVeque; and social media expert, Sani Nielsen. Our topics ranged…


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They say people don’t leave bad jobs; they leave bad managers. And a lot of us could empathize with this — seeing our own boss in Bill Lumbergh, the passive-aggressive cubicle stalker in Office Space. But now, the rise of remote work environments have created new ways to be a shit.

So, for managers who want to demoralize hardworking, well-intentioned employees, this list is for you. It will help you find new ways to mistreat your staff, knowing they can’t leave because, well…what would they do without the health insurance you lord over them?

Most importantly, you’ll learn new tactics…


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Learn more about 6-Week Cycles at https://6weekcycles.com

You’ll receive one email per day, with small steps, to start working in 6-Week Cycles.

Working from home is here to stay. With that, we need to start looking at how we can be most productive, not just sitting in front of a computer from 9–5 and saying, “well that was pointless.”

This virtual coach will equip you with the tools you need to start getting more control over your day. You’ll receive one short email every morning. These are NOT giant emails, they’re designed to be read, absorbed, and deleted.

And by the end of six weeks — this will have permanently changed how you work.

I’ve built this program because I believe incredible…


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Including Community Effort of the Year, Artist of the Year, and Person of the Year — here is a list of some of the best things 2020 had to offer.

10) Ad of the year

Match.com’s Satan Commercial

Imaginative, well-done, great story. Just…everything we love in an ad.

9) App of the year


There’s this scene in Elf when Santa arrives back at his workshop. He just finished delivering all presents, the elves are celebrating; he steps in and says,

“Alright, alright. We’ve had another very successful year. So, after all that hard work, it’s time to start preparations for next Christmas.” — Santa

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Ed Asner as Santa Claus in Elf (2003)

And how many times have people felt this?

You work your butt off.
Do great work.
Finish everything on time.
And your reward — more work.

In this scene, Santa couldn’t have been gone more than a full day. And already, ALREADY! Returning to his workforce, stepping in to…


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For many tour companies, the holidays can be one of the busiest times of the year. This year, as we all know, is a little bit different. Some businesses are booming right now while others are struggling. Some have taken completely new directions, like offering foodie boxes. No matter what position your company is in, a common issue many of our tour partners face is in finding effective ways to communicate with their audience about what they’re doing.

Right now, our tour company partners are asking a lot of the same questions: How can we use our email list to…


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These are some of my favorite items and recommendations for others who may be working from home well into 2021.

Wireless Charging Pads ($29)


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The Honolulu Cycle came to a close on Fri, August 21st. Since then, it’s been 2 weeks of no client work. Some meetings, but mostly taking the time to work on the business instead of in it.

A big part of two weeks “off” is to have the chance to step away. Look at things from the outside — and breathe…for even just a minute. Revisit your last 6-weeks, see what you accomplished. Then, decide what needs to change for the next cycle.

As I work through planning The Cambridge Cycle (Mon, Sept 7th — Fri, Oct 16th), here are…


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Open Mic Challenge promo featuring Rakido

The Open Mic Challenge created a digital platform, in a COVID-19 world, that gives communities the chance to celebrate their local musicians.

This elimination-style competition was built for Chicago musicians and promoted over Instagram. During its run, viewers were able to watch and vote for their favorite musician every Wednesday night while also enjoying surprise messages from television host Ryan Seacrest and Lina Gaudenzi of NBC’s the Voice.

Created by Joe Martin and Ashley Havertine, the event raised money for breast cancer research and awareness through the American Cancer Society. …

Joe Martin

Entrepreneur, author, and TEDx Speaker who believes real world interactions are more valuable than digital ones.

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